Friends of Marmalade Pink

Internet & Website Forum (18)

StumbleUpon - Good info on how to use Stumble to promote your business 1 Reply

StumbleUpon has been around a while, and if you're like 5 million others, you understand what an addictive, stimulus-response type network it really is. But like with other social networks such as ... Continue

Tagged: stumbleupon, seo

Started by Amy Steinberg. Last reply by 27lauriebethbeggin May 3.

Consumers will register if there’s something in it for them, Forrester says

Online retailers face a dilemma: they value the customer information they obtain when shoppers register, but many consumers will abandon a sale if required to register. The solution, Forrester Rese... Continue

Tagged: registration, site, ups, sign, web

Started by Amy Steinberg Apr 29

Sitemaps and Why YOU need one.

***Coming Soon****

Tagged: sitemap

Started by Amy Steinberg Apr 20

Multivariate Testing (AB Testing)

****Coming Soon****

Tagged: ab, testing, conversion, multivariate

Started by Amy Steinberg Apr 17

Online Merchandising

****Coming Soon****

Tagged: merchandising, photos

Started by Amy Steinberg Apr 17

Your Website & Bounce Rates

From Google = "Bounce Rate is the percentage of single-page visits (i.e. visits in which the person left your site from the entrance page). Bounce Rate is a measure of visit quality and a high Boun... Continue

Tagged: google, analytics, rate, internet, landing

Started by Amy Steinberg Apr 9

Google Analytics - It's FREE 1 Reply

Ladies - If you do not have Google Analytics added to your website I'd highly recommend at least installing it. Even if you don't know how to analyze the data or the time to learn right now. As lon... Continue

Tagged: analytics, google, seo

Started by Amy Steinberg. Last reply by 27lauriebethbeggin Apr 8.

When Planning Campaigns, Consider "Share of Voice"

Achieving strong share of voice is important to ensuring that your ad maintains a high profile on the site. Research studies have shown that repeated exposure to a marketing message is required for... Continue

Tagged: ads, advertise, advertising, online, banner

Started by Amy Steinberg Apr 2

Online Marketing Tip #28: Location, Location, Location

From Federated Media: Where an ad banner is placed on a web page is often as important as the creative and offer. Be sure to ask these questions: Is the ad unit adjacent to the content or “in-c... Continue

Tagged: ads, advertise, advertising, online, banner

Started by Amy Steinberg Apr 1